ProjectP4B is an extension of American Classic's Core Visions:
- Produce high-quality products for a wide range of riders
- Reduce our impact on the environment
- Invest in the cycling community
ProjectP4B is American Classic's commitment to donate profits generated from specially designed tires to PeopleForBikes for their Community Grants Program. Funds raised enable grants for bike lanes, safer routes, bike-sharing programs, and educational campaigns.
ProjectP4B expands American Classic’s price range providing performance tires at more accessible price points. Initial models include 32mm Torchbearer road tires and 40mm Wentworth gravel tires. Both are Tubeless Ready, are built on 60tpi casing, and will be available for only $29.99 through Amazon.com.
American Classic has already been transitioning its packaging to recyclable materials. With ProjectP4B tires, we are taking this initiative a step further by using packaging made entirely from 100% post-consumer recycled materials. Once you have removed the tire, the packaging can be recycled as well.
By purchasing tires from the ProjectP4B program, riders not only benefit from high-quality, performance-oriented products at lower prices but also contribute directly to the advancement of cycling infrastructure in local communities.
"We are inspired to help progress shovel-ready bike projects through our Community Grants Program, " said Jose Maldonado, VP of Marketing at PeopleForBikes. "And having American Classic as a partner to help promote and fundraise for the program means more communities will benefit from new or improved bicycle infrastructure."
Through this collaboration between American Classic and PeopleForBikes, the ProjectP4B tire program aims to foster a cycling-friendly environment that encourages more people to embrace biking as a mode of transportation, recreation, and fitness. By investing in the Community Grants Program, ProjecfP4B actively promotes healthier and more sustainable lifestyles while strengthening the bond between cyclists and their local communities.
ProjectP4B tires are exclusively sold through Amazon in the United States. However, other American Classic tire models will still be accessible through our website, on Amazon, and via local retailers.
Project P4B Torchbearer
PeopleForBikes is a national organization uniting riders, businesses and communities to make riding better for everyone.
For mode details on PeopleForBikes and their Community Grants Program, visit their website at https://www.peopleforbikes.org/grants